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August 2021: Our talent under the spotlight

News & announcements

August 2021: Our talent under the spotlight

Here at PHMG we’re privileged to work with a number of hugely talented composers and musicians – here’s what they’ve been up to lately.

Summer 2021: How are brands using audio right now?

Expert comment

Summer 2021: How are brands using audio right now?

The sun’s shining, the birds are singing… and as we slowly start to return to life as normal, the sounds of summer are beginning to come back into our lives with a bang.

Campaign magic: The best uses of music in marketing

Expert comment

Campaign magic: The best uses of music in marketing

89% of the advertising we consume features music in some way – and when you combine that with celebrities, you’re onto a real winner.

The music and sounds of the 2020 Tokyo Olympics

Expert comment

The music and sounds of the 2020 Tokyo Olympics

It’s bye-bye Samba and hello J-pop as the world’s greatest show moves on from Rio de Janeiro this summer. Here’s what to expect when tuning into this year’s games.

So long, artificial crowd noise: analysing the sound of UEFA Euro 2020

Research & analysis

So long, artificial crowd noise: analysing the sound of UEFA Euro 2020

Last season was like no other for the football fanatics among us. But on the 11th of June, the beautiful game returned – and so did the crowds.

Sonic logos: Mastering your sonic identity

Expert comment

Sonic logos: Mastering your sonic identity

Audio branding comes in many forms, but perhaps the most literal and memorable is the sonic logo. Master composer Charlie Wilkins is here to explain.

Made in Manchester… growing in Leeds

News & announcements

Made in Manchester… growing in Leeds

Established in Manchester in 1998, PHMG has grown up in a city defined by its proud musical heritage. Now, 23 years on, we’re opening a second UK office – across the Pennines, in Leeds.

Clubhouse, Twitter Spaces and beyond: Social chatrooms are the hottest trend in audio right now

Research & analysis

Clubhouse, Twitter Spaces and beyond: Social chatrooms are the hottest trend in audio right now

In recent years, audio has become a key growth area for marketeers – with podcasts and playlists leading the way. Social chatrooms are next; how can brands win early in this burgeoning arena?

Oscars 2021: Charlie Wilkins on this year’s music winners

Interviews

Oscars 2021: Charlie Wilkins on this year’s music winners

This weekend saw the 93rd Academy Awards take place, and to say it was always going to have a different feel to previous years may be an understatement.