Trends & opinion
How to implement audio into your business
We talk a lot about how audio can make a difference to your business. But how and where can you push your audio in front of your audiences at different stages along the customer journey?
News & announcements
PHMG Presents: Jacquire King
With 37 Grammy nominations and three wins – including one for Kings of Leon’s ‘Only by the Night’ – under his belt, Jacquire’s enjoyed a sparkling career as a record producer.
Guides & explainers
Super sound: the key to standing out
In today’s marketing saturated world, achieving this differentiation is harder than ever before. With the world’s products and services available at the touch of a …
Trends & opinion
Superbowl 2020: The sights and sounds of the the season’s biggest game
A big game calls for big advertisements – and they don’t come much bigger than the Superbowl…
Trends & opinion
Time to make a sound
As the world shifts away from traditional broadcast media towards on-demand and digital platforms, advertising’s preoccupation with visuals is finally losing its strangehold on everyone’s attention.
Trends & opinion
The return of the roaring twenties
As 2020 begins, we look back at the advertising innovations of the 1920s and ask what we can learn.
Trends & opinion
2020: The prime time for audio
We’re looking ahead at what 2020 holds and taking our best-guess at the trends and technology that’s going to be making waves in the world of marketing.
Guides & explainers
TikTok: The key to unlocking Gen Z
Fast food, fast fashion, fast content – as our phones become a larger part of our lives, we want things now. How can your brand win on today’s hottest social media network?
Trends & opinion
RIP ringtones: the death of the personalised polyphonic
Mobile ringtones were once a big business. So what happened, and why did the vast majority of people turn their phone to Vibrate mode?
Trends & opinion
Music: Uniting people around the world
Research shows that it can encourage the release of endorphins and create positive emotion, and there’s even research that may suggest it helps Alzheimer’s patients with their symptoms.