Research & analysis
How to implement audio into your business
We talk a lot about how audio can make a difference to your business. But how and where can you push your audio in front of your audiences at different stages along the customer journey?
Expert comment
The top music moments of 2021
We almost can’t believe it’s almost time for another New Year, but looking back on 2021 we’ve realised that it was a year packed with great songs and important music milestones.
Expert comment
Thanks, Mariah – but it’s not you, it’s us
We love the classics, but we know that the same old festive tracks can get repetitive year after year – so we’ve created a comprehensive Spotify playlist of less well-worn holiday songs.
Research & analysis
Whose audio was awesome in 2021?
Across the world, brands big and small are using audio ever more effectively; as 2021 draws to a close, we wanted to take a look back over the last 12 months and give credit where it’s due.
Guides & explainers
Where voice can add value to the customer experience
We’ll help you identify the right voice artist for your business and help you script what to say – so where should you be using it, and why?
News & announcements
Ensuring we have the right voice for your brand
Over the years, we’ve built up a comprehensive roster of professional voiceover artists around the globe. But we’re not done yet…
Guides & explainers
What makes a good podcast host?
Who should it be? Should it be the boss? We’ve put together this short guide to help you identify the best person (or people) for the job.
Research & analysis
Callers unimpressed by customer experience during pandemic, research finds
New research commissioned by PHMG has revealed that telephone usage is up significantly over the last 12 months, with consumers choosing the phone over chatbots and social media.
Research & analysis
Research reveals telephone remains customers’ preferred method of contact
Our new survey of consumers across the US, UK and Australia has revealed that the telephone remains their overwhelmingly preferred method of contact when getting in touch with businesses.
Research & analysis
Bad hold music causing complaints, say business owners
A poll of business owners commissioned by PHMG has revealed that almost two in five (39%) businesses have received complaints about substandard hold music.