Guides & explainers
How to implement audio into your business
We talk a lot about how audio can make a difference to your business. But how and where can you push your audio in front of your audiences at different stages along the customer journey?
Guides & explainers
Where voice can add value to the customer experience
We’ll help you identify the right voice artist for your business and help you script what to say – so where should you be using it, and why?
Guides & explainers
What makes a good podcast host?
Who should it be? Should it be the boss? We’ve put together this short guide to help you identify the best person (or people) for the job.
Interviews
Steve Wilk: How we create a Brand-Sound™
At PHMG, we partner with businesses across the globe to capture their unique brand identity in sound; Head of Creative, Steve Wilk, explains the process.
Guides & explainers
Audio’s essential role in the customer experience
As brands focus less narrowly on ‘customer service’ and more on ‘customer experience’, we look at where and how audio can help.
Guides & explainers
Creating the caller journey: First impressions
Ever since its emergence, cloud technology has continually made business processes quicker, easier and more secure – and when applied to telephony, it delivers all this and more.
Guides & explainers
The history of the telephone: A revolution in communication
There are few devices that can instantaneously take you to the other side of the world while you pace around your home – and the telephone is one of them.
Guides & explainers
COVID-19 marketing and communications: Adapt and engage
But one area that absolutely should not be neglected is your marketing and communications strategy. Now is a time to build brand trust and recognition …
Guides & explainers
COVID-19: A strategy to stay connected
And while keeping customers and staff informed is vital, promoting a sense of togetherness and shared responsibility has to be at the forefront of your …
Guides & explainers
Super sound: the key to standing out
In today’s marketing saturated world, achieving this differentiation is harder than ever before. With the world’s products and services available at the touch of a …