Guides & explainers
How to implement audio into your business
We talk a lot about how audio can make a difference to your business. But how and where can you push your audio in front of your audiences at different stages along the customer journey?
Guides & explainers
Making the most of LinkedIn’s new Audio Events feature
LinkedIn have announced a series of new features for Company Pages, including that caught our eye: Audio Events.
Guides & explainers
How to incorporate audio into your marketing plan
Wondering how we can support your business growth this year? You’ve come to the right place.
Uncategorized @ca
How brands got us hooked on our phones
A look at how society has become accustomed to sonic logos and their effect on the minds of consumers.
Uncategorized @ca
Long read: How voice artistry has changed over time
It’s just one cog in the advertising machine, but voice artistry has evolved in a way that holds up a mirror to society at large. Read how it (and we) have changed.
Uncategorized @ca
Create a ‘tone of voice’ for your business in 10 minutes
When we’re crafting scripts for a client brand, one of the things we have to consider is the tone you’d like to speak in – and this rough-and-ready guide can help you decide in a matter of moments.
Uncategorized @ca
5 reasons to rebrand (and 2-and-a-half reasons not to)
In today’s crowded market, standing out can be harder than ever – but don’t rush into your rebrand until you’ve read this. You’ll thank us for it.
Uncategorized @ca
Everything you always wanted to know about sonic logos (but were too afraid to ask)
Are sonic logos a marketing buzzword of a rebranding essential? We’ve answered all the common questions about what they are, why they exist, and why your brand needs one.
Uncategorized @ca
How to ensure consistency in your brand
87% of customers think brands should work harder at delivering a consistent experience – and consistent presentation of a brand has been seen to increase revenue by 33%.
Uncategorized @ca
Creative ways to introduce and reinforce differentiation during a rebrand
Imitation may be the sincerest form of flattery, but if you’re to stand out you need to do things that set your business apart from your competitors.