Insights from phmg HQ Insights from phmg HQ Insights from phmg HQ Insights from phmg HQ Insights from phmg HQ Insights from phmg HQ Insights from phmg HQ Insights from phmg HQ
The importance of innovation for modern businesses

Trends & opinion

The importance of innovation for modern businesses

‘Innovation,’ particularly in the workplace, has become both a byword for success, and a business buzzword. But what does it actually mean to be innovative?

Grammys 2021: A history-making show

Trends & opinion

Grammys 2021: A history-making show

For those of us craving the opportunity to see live music again, Sunday’s nights Grammy Awards ceremony was a great reminder of what we can look forward to.

Creativity abounds in audio: Why your business needs sonic branding

Trends & opinion

Creativity abounds in audio: Why your business needs sonic branding

Audio has incredible power: to cut through the clutter of the visual world, to reach us when we’re busy with other things, and to forge an emotional link with our experiences and memories.

PHMG Picks: Dan Lafferty shares his top creative audio innovations

Interviews

PHMG Picks: Dan Lafferty shares his top creative audio innovations

An app, an ad, an album: our VP of Creative, Dan Lafferty, shares the audio innovations that inspired him recently.

International Women’s Day 2021: The future of the female voice assistant

Trends & opinion

International Women’s Day 2021: The future of the female voice assistant

Ever wondered why Siri and Alexa are women? As digital technology does more and more for us, we explore whether the gendering of our digital assistants reinforces stereotypes.

International Women’s Day 2021: Meet the women making a name for themselves in Creative at PHMG

Interviews

International Women’s Day 2021: Meet the women making a name for themselves in Creative at PHMG

This IWD, we’ve taken the opportunity to speak to women from our Voice, Copy, Music, and Marketing teams, learning more about their experiences working in the creative sphere.

Black voices: Creating tomorrow’s history

Trends & opinion

Black voices: Creating tomorrow’s history

Martin Luther King Jr., Maya Angelou, Rosa Parks – which of today’s trailblazers will add their name to this list of heroes, renowned for giving a voice to the Black experience?

Superbowl 2021: What small brands can learn from the half-time advertisers

News & announcements

Superbowl 2021: What small brands can learn from the half-time advertisers

It’s almost Superbowl Sunday! And with over 100-million predicted viewers, it won’t just be the players and coaches taking to the turf.

Audio’s essential role in the customer experience

Guides & explainers

Audio’s essential role in the customer experience

As brands focus less narrowly on ‘customer service’ and more on ‘customer experience’, we look at where and how audio can help.