Trends & opinion
How to implement audio into your business
We talk a lot about how audio can make a difference to your business. But how and where can you push your audio in front of your audiences at different stages along the customer journey?
Trends & opinion
Eurovision Song Contest 2023: Our experts’ picks
Our Music team have given all 37 of the runners and riders a spin, so you don’t have to. (You’re welcome.)
Guides & explainers
Making the most of LinkedIn’s new Audio Events feature
LinkedIn have announced a series of new features for Company Pages, including that caught our eye: Audio Events.
Guides & explainers
How to incorporate audio into your marketing plan
Wondering how we can support your business growth this year? You’ve come to the right place.
Other
How brands got us hooked on our phones
A look at how society has become accustomed to sonic logos and their effect on the minds of consumers.
Other
The changing role of sound in electric cars – and how leading brands are responding
Electric cars are here, and will be the default choice in years to come. What does the switch to silent-running mean, and how are big names responding?
Other
Could your business say more, with less?
But what happens when brands take a minimal approach to marketing? By this we mean, why do some when brands opt to leave out logos, …
Other
Long read: How voice artistry has changed over time
It’s just one cog in the advertising machine, but voice artistry has evolved in a way that holds up a mirror to society at large. Read how it (and we) have changed.
Other
Should your brand have an accent?
For some brands, their national or regional identity plays a big part in the way they present to the world. Is your business one of them?
Other
Brand spotlight: Lincoln
In the latest edition of this series, we’re looking at how one of America’s best-selling luxury marques is using audio to its advantage.