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2022 trends in rebranding

Trends & opinion

2022 trends in rebranding

As with car design, interior design and clothing design, there are trends in brand design too. We’ve looked at what’s happening in the industry right now.

Brand spotlight: HM Armed Forces

Research & reports

Brand spotlight: HM Armed Forces

With security at the forefront of our minds currently, we’ve looked at how the British armed forces are using audio to attract new recruits.

5 reasons to rebrand (and 2-and-a-half reasons not to)

Guides & explainers

5 reasons to rebrand (and 2-and-a-half reasons not to)

In today’s crowded market, standing out can be harder than ever – but don’t rush into your rebrand until you’ve read this. You’ll thank us for it.

Our favourite recent rebrands

Trends & opinion

Our favourite recent rebrands

Looking for inspiration? We’ve picked out five of our favourite rebrands from the last couple of years and explained why they work so well.

Olympics winning athletes’ pre-race musical favourites (and what your business can learn from them)

Trends & opinion

Olympics winning athletes’ pre-race musical favourites (and what your business can learn from them)

Find out how Michael Phelps, Adam Peaty, Haile Gebrselassie and Mohamed Ahmed get themselves in the zone for the race of their lives.

Reinvigorate your soundscape (for your mental health’s sake)

Guides & explainers

Reinvigorate your soundscape (for your mental health’s sake)

It’s February already, but 2022 still feels fresh out of its box – and with the uncertainties of the pandemic not entirely behind us, it’s as important as ever to make space for our mental wellbeing.

The musical trends sweeping the holidays

Research & reports

The musical trends sweeping the holidays

Music plays an integral part in creating atmosphere and influencing emotion. How are brands using music to hold guide our mood in the 2021 holiday season?

Thanks, Mariah – but it’s not you, it’s us

Trends & opinion

Thanks, Mariah – but it’s not you, it’s us

We love the classics, but we know that the same old festive tracks can get repetitive year after year – so we’ve created a comprehensive Spotify playlist of less well-worn holiday songs.

The top music moments of 2021

Trends & opinion

The top music moments of 2021

We almost can’t believe it’s almost time for another New Year, but looking back on 2021 we’ve realised that it was a year packed with great songs and important music milestones.