Insights from phmg HQ Insights from phmg HQ Insights from phmg HQ Insights from phmg HQ Insights from phmg HQ Insights from phmg HQ Insights from phmg HQ Insights from phmg HQ
The importance of innovation for modern businesses

Expert comment

The importance of innovation for modern businesses

‘Innovation,’ particularly in the workplace, has become both a byword for success, and a business buzzword. But what does it actually mean to be innovative?

Grammys 2021: A history-making show

Uncategorised

Grammys 2021: A history-making show

For those of us craving the opportunity to see live music again, Sunday’s nights Grammy Awards ceremony was a great reminder of what we can look forward to.

Creativity abounds in audio: Why your business needs sonic branding

Expert comment

Creativity abounds in audio: Why your business needs sonic branding

Audio has incredible power: to cut through the clutter of the visual world, to reach us when we’re busy with other things, and to forge an emotional link with our experiences and memories.

International Women’s Day 2021: The future of the female voice assistant

Expert comment

International Women’s Day 2021: The future of the female voice assistant

Ever wondered why Siri and Alexa are women? As digital technology does more and more for us, we explore whether the gendering of our digital assistants reinforces stereotypes.

Black voices: Creating tomorrow’s history

Expert comment

Black voices: Creating tomorrow’s history

Martin Luther King Jr., Maya Angelou, Rosa Parks – which of today’s trailblazers will add their name to this list of heroes, renowned for giving a voice to the Black experience?

Superbowl 2021: What small brands can learn from the half-time advertisers

News & announcements

Superbowl 2021: What small brands can learn from the half-time advertisers

It’s almost Superbowl Sunday! And with over 100-million predicted viewers, it won’t just be the players and coaches taking to the turf.

Audio’s essential role in the customer experience

Guides & explainers

Audio’s essential role in the customer experience

As brands focus less narrowly on ‘customer service’ and more on ‘customer experience’, we look at where and how audio can help.

The voice artistry trends to listen out for in 2021

Research & analysis

The voice artistry trends to listen out for in 2021

Between podcasts, ASMR and digital assistants, voice consumption is way up. We’ve taken a swing at the key trends in voice artistry for the year ahead…

Predicting 2021’s key marketing trends

Research & analysis

Predicting 2021’s key marketing trends

There’s no doubt that the events of 2020 are influencing the marketing trends of 2021, so join us as we explore the exciting developments that lie ahead.