How to implement audio into your business
We talk a lot about how audio can make a difference to your business. But how and where can you push your audio in front of your audiences at different stages along the customer journey?
Reinvigorate your soundscape (for your mental health’s sake)
It’s February already, but 2022 still feels fresh out of its box – and with the uncertainties of the pandemic not entirely behind us, it’s as important as ever to make space for our mental wellbeing.
The musical trends sweeping the holidays
Music plays an integral part in creating atmosphere and influencing emotion. How are brands using music to hold guide our mood in the 2021 holiday season?
Thanks, Mariah – but it’s not you, it’s us
We love the classics, but we know that the same old festive tracks can get repetitive year after year – so we’ve created a comprehensive Spotify playlist of less well-worn holiday songs.
The top music moments of 2021
We almost can’t believe it’s almost time for another New Year, but looking back on 2021 we’ve realised that it was a year packed with great songs and important music milestones.
Whose audio was awesome in 2021?
Across the world, brands big and small are using audio ever more effectively; as 2021 draws to a close, we wanted to take a look back over the last 12 months and give credit where it’s due.
Summer 2021: How are brands using audio right now?
The sun’s shining, the birds are singing… and as we slowly start to return to life as normal, the sounds of summer are beginning to come back into our lives with a bang.
Campaign magic: The best uses of music in marketing
89% of the advertising we consume features music in some way – and when you combine that with celebrities, you’re onto a real winner.
The music and sounds of the 2020 Tokyo Olympics
It’s bye-bye Samba and hello J-pop as the world’s greatest show moves on from Rio de Janeiro this summer. Here’s what to expect when tuning into this year’s games.
So long, artificial crowd noise: analysing the sound of UEFA Euro 2020
Last season was like no other for the football fanatics among us. But on the 11th of June, the beautiful game returned – and so did the crowds.