client overview
Chicago Athletic Clubs is a group of premier health facilities, dedicated to improving health and fitness throughout Chicago.
The brief, in brief
Communicate updates in a way that keeps customers informed, excited, and connected.
The background
For the fitness community, Chicago Athletic Clubs is already a household name. With seven state-of-the-art locations, each shaped by the neighbourhood it serves, the group offers premier facilities and a diverse range of classes.
To strengthen their connection with existing members and showcase their wide range of benefits, they turned to PHMG – and that’s exactly what we helped them to do.
The problem
Having built a thriving community across the Windy City, Chicago Athletic Clubs noticed that most of their callers were existing members. The challenge was keeping these frequent callers engaged with fresh, exciting content that reduced the risk of cancellations and supported their wider mission to improve wellbeing.
In a city full of competition, staying at the top of their game and nurturing the community they’ve worked hard to build was essential.
Hear The Difference For Chicago Athletic Clubs
Sleek, informative, and unwaveringly professional – Chicago Athletic Club’s callers enjoy branded, thoughtful productions that keeps them engaged.
Play Video How we helped
Given the nature of these busy health clubs, content has to keep up. Our creatives worked quickly to produce scripts that promoted Chicago Athletic Clubs’ services, offers, and departments – making sure every message stayed relevant.
To bring the words to life, we paired them with a youthful, energetic voice that captured both the vibrancy of the brand and the energy of the fitness industry. This engaging on-hold experience gave each location a new way to keep their community connected and returning for years to come.
Get a free demo
Interested in how our audio productions could unlock the potential in your telephone system? Follow the link and we’ll put together a demo that’s tailored to your business – don’t worry, it’s totally free.
