On-hold marketing

Optimize the experience your callers have when queueing, holding or transferring, reaching a voicemail, or calling out of hours.

Every business has a phone.

And it’s an opportunity to make a great first impression that your business could be missing.

Whether you’re operating from a single handset or have a complete cloud-based system, we can make sure it’s working as hard as possible to deliver for your business.

With our help you can turn time spent queueing into a marketing opportunity, and ensure callers reach the right person at the first time of asking.

73% of callers won’t do business with you again if you get their first call wrong.

– TNS Global for PHMG

Benefits

How it’ll help

Enhances your image

You’ll project a professional and consistent image that reassures your callers you’re somebody they can trust.

Generates extra revenue

Communicating important messages about your business’s products and services can introduce valuable cross-selling opportunities.

Reinforces your brand values

Your choice of music, voice artistry and script can subtly communicate what your brand stands for and believes in.

Minimizes missed opportunities

Never miss a new business inquiry just because it came out of hours, or while you were busy on another call.

Prevents complaints

Engaging messaging can slash the perceived time spent holding – meaning callers are more likely to stay on the line – and reduce the likelihood of callers reaching the wrong person or department.

Reduces up-front costs

Our subscription-based pricing model leaves your marketing budget on your balance sheet and helps you plan for the future.

Listen to a real-world example

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Rheinzink’s caller experience

Keep your callers engaged with on hold messaging, as they wait to be connected to you – much like Rheinzink have done.

What’s included?

Creative scriptwriting

Our writers will craft appropriate messages that communicate important information about your business, like offers and new product releases – all designed to keep callers engaged and on the line.

Exclusive music

Our talented composers will compose an exclusive music track that replaces the silence or beeps when queueing, holding or transferring.

Professional voice artistry

We work with hundreds of professional voice artists around the globe, and we’ll identify the right one to represent your brand.

Optional extras

Auto Attendant

We can put in place an automated answering service that ensures every call gets picked up at the first ring, with a consistent greeting and list of numbered options.

Effective call routing

We can work with you to create an effective telephone tree that ensures every caller reaches the right person at the first time of asking.

Standardized voicemail prompts

Available for both landlines and cellphones, these standardized prompts are professionally voiced so they’re clear, consistent and appropriate.

Out-of-hours message

Once you’ve closed for the day, this production will ensure your phone doesn’t ring out – instead informing callers when you reopen, and where they can get information in the meantime.

Bad hold music causing complaints, say business owners

Our poll of business owners revealed that almost two-in-five businesses have received complaints about substandard hold music.

Our caller experience optimisation in action

Bringing old Manhattan to modern Manchester

Hotel Gotham

Bringing old Manhattan to modern Manchester

View case study

Explore our services

Exclusive music

Copywriting and voice artistry

Editing and post-production

Sound production for adverts

Sonic identity development

Complete caller experience

Get a free audio branding demo

Our audio branding productions enhance your professional image, improve caller communications and create valuable cross-selling opportunities. And we’d love to prove it to you

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Why work with PHMG?

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