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How to implement audio into your business
We talk a lot about how audio can make a difference to your business. But how and where can you push your audio in front of your audiences at different stages along the customer journey?
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Netflix: How Hans Zimmer brought their iconic sonic logo to the big screen
As the streaming platform treads ever-further into the realm of original movies, legendary composer Hans Zimmer has given ‘ta-dum’ a cinematic spin.
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Creating the caller journey: First impressions
Ever since its emergence, cloud technology has continually made business processes quicker, easier and more secure – and when applied to telephony, it delivers all this and more.
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The history of the telephone: A revolution in communication
There are few devices that can instantaneously take you to the other side of the world while you pace around your home – and the telephone is one of them.
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“Unprecedented increase in call volumes”: A study into effective call handling during COVID-19
We’re all searching for ways to connect with the people we can’t be with – and more than ever before, it’s the telephone that’s giving us the comfort that comes from the human voice.
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COVID-19 marketing and communications: Adapt and engage
But one area that absolutely should not be neglected is your marketing and communications strategy. Now is a time to build brand trust and recognition …
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COVID-19 communication: A comforting tone
As we all adapt to an entirely new way of living, everyone is looking for reassurance – not just from friends, family or media outlets, but the companies we use too.
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COVID-19: A strategy to stay connected
And while keeping customers and staff informed is vital, promoting a sense of togetherness and shared responsibility has to be at the forefront of your …
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Pandemic 2020: The telephone is your most powerful business tool right now
As the coronavirus pandemic tightens its grip, one thing all consumers are craving is information.
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Less is more – short copy that sells
In fact, there’s a lot of skill in grabbing – and keeping – a consumer’s attention in just a few words, and it’s a technique …