calling a golfing great:

On-Hold Marketing from PHMG is absolutely, definitely value for money. They create quality scripts in fast turnaround times – it’s an all-round excellent service.

challenge:

Create an informative, dynamic marketing solution to keep callers informed of the latest innovations. Callaway Golf develops an advanced range of clubs, balls and accessories – each product offering the ultimate in drive, speed and precision. With such technical benefits to convey, the company needed to communicate this information clearly, and in the most exciting way.

solution:

An ever-evolving production to showcase Callaway Golf’s latest products and their passion for the game. The talented Copywriters at PHMG regularly create new scripts showcasing the season’s most desirable new products. The messages promote the latest developments in design and technicality, explaining how each item will help players improve their technique – and ultimately help them to become better golfers.

result:

Callaway Golf has reinforced its position as a sporting leader. With their On-Hold Marketing production in place, the company can share valuable information with a captive audience. It’s led to increased enquiries about the featured products, with many callers adding them to their order. And most importantly, it’s ensured their caller experience is reflective of such a progressive, world-leading brand.

benefits:

Professional, dynamic image in-line with their renowned, respected brand

Dedicated account management

Efficient turnaround on new scripts and amendments